 
Thank you for visiting our Brand DNA GRADUATE Continuous Learning Center!This page is full of educational products designed specfically for you, the Brand DNA Master! Here, you will find a array of low cost webinars, consulting and other products to help you continue the journey and fully leverage the strategic implementation of your unique Brand DNA.Why do we limit these products to Brand DNA Graduates?
Because you now have the foundational knowledge and have built your unique Brand DNA to effectively and efficiently apply the following courseware and greatly benefit from next level brand building strategy.
BRAND DNA GRADUATE eCOURSES/WEBINARS: Secure Online Payments
eCourse/Webinar Title |
Description |
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Investment |
BUILDING YOUR BRAND VOCABULARY:
How To Talk Your Brand Walk! |
LEARN:
- An interesting look into the powerful dynamics of words/vocabulary used within your brand culture, customer delivery experience, and advertising.
- How to develop and use your own unique brand speak from your distinctive Brand DNA.
- Workbook Exercises download.
Time: 1 hr. (recorded live)
|
$97 w/Workbook Exercises!
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5 STEPS TO A ROCK SOLID
'ON-BRAND' CULTURE:
Inspire and Motivate Your Employees to Deliver 'On-Brand' Every Time. |
2-part series... LEARN:
- Learn how employee engagement links to business performance.
- Model practices of highly successful brand with strong employee cultures.
- 5 practical and clear steps on how to engage the hearts and minds of your employees to deliver powerful and distinctive brand experiences.
- Workbook Exercises download.
Time: each part = 45 min. |
$149
w/Workbook Exercises!
2-part series
|
HOW TO MAKE YOUR
BRAND DNA MAKE $EN$E
Create brand-relevant multi-sensory experiences that keep your customers coming back. |
LEARN:
- How your customers really make buying decisions.
- To use the senses to create a stronger bond with your customers. Highly successful brands leverage the senses in any industry.
- To develop and apply your own unique memorable experiences by utilizing your Brand DNA.
- Exercises download.
Time: 32 minutes |
$97 w/Exercises!
(5 min.)
|
BRANDED FOR HIRE
Dramatically Reduce the Cost of
Mis-hires By Selecting and Hiring Employees that will
'Champion Your Brand.' |
Learn:
- What values-based interviewing is and why it’s important your success.
- The leading practices of successful companies who:
-
Hire the right person the first time and dramatically reduce the cost of mis-hires
- Select future employees (as outstanding brand ambassadors)
- How to develop and implement the right hiring questions using our easy step-by-step guide and template.
- Create a distinctive brand experience for prospective employees.
- Excersise workbook/template
Time: 40 minutes |
$97 w/workbook & template worksheet
WACTH:
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HOW TO GATHER AND ACTION EMPLOYEE FEEDBACK TO LEVERAGE YOUR BRAND DNA INTERNALLY.
|
LEARN:
- Why employee feedback is important to the success of your INTERNAL Brand DNA.
- The key elements of a successful online employee survey process.
- The 6 steps to conducting an easy online employee perception survey.
- How to incorporate your Brand DNA into the feedback process.
- How to create an action plan to boost employee satisfaction.
Time: 1 hr.
|
$97
Coming Soon! |
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HOW TO LEVERAGE YOUR BRAND DNA THROUGH CUSTOMER FEEDBACK
TBA:
CURRENTLY BEING CREATED!
|
LEARN:
- Why customer feedback is important to the success of your Brand DNA.
- The key elements of a successful online customer survey process.
- The 6 steps in conducting an easy online customer survey.
- How to incorporate your Brand DNA into the feedback process.
- How to create an action plan to enhance customer satisfaction.
- Activity download.
Time: 1 hr.
|
$97
Coming Soon |
How to Build Brand Excellence: Tightening your Brand Standards for Optimal Levels of Performance.
TBA:
CURRENTLY BEING CREATED!
|
LEARN:
- How to leverage your Brand DNA Standards to ensure consistency and efficiency with your brand.
- Build steps to affirm your brand through the Brand Score-card process to impact every area of the business.
- Activity download.
Time: 1 hr.
|
$97
Coming Soon! |
| PURCHASE ALL 7 BRAND DNA GRADUATE WEBINAR PROGRAM OFFERS PACKAGE & SAVE $99! |
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BRAND DNA GRADUATE CONSULTING PACKAGES:
Review & enhance your entire Brand DNA outputs and actions with BA Group! |
| BRONZE: One hour session via phone + 2 follow-up phone consult calls up to 10-min. each |
$200
|
| SILVER: One month program = 3, 45-min. phone sessions + unlimited ad hoc phone calls up to 10 min. during course of month (30 day package). |
$550
|
| GOLD: 3 month program = 3, 45-min. phone sessions per month + unlimited ad hoc phone calls up to 10 min. each during course of 90 day package. |
$1,500
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WHO SHOULD ATTEND?:
These webinars are for BRAND DNA GRADUATES ONLY. Those of you are high level business executives and owners who have the authority and vision to be change-agents within their organizations. Those who can inspire, motivate, and engage their employees to collaborate in defining, creating and living their unique brand. These courses are highly experiential and often requires offline "teamwork" assignments to be completed within reasonable but strict deadlines.
 By completing 'IGNITE YOUR BUSINESS BRAND DNA', you have taken the first step in the DEFINING of your brand. As the graphic above shows, there are four complete steps in the journey of building your brand with our process. The last step acting as a continuous Management process to keep the brand innovative, yet sustaining the brand's core ideaology.
The products offered on this page support the continuation of the Brand Elevation System, helping you stay brand conscious, consistent and relevant.
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